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Design is a structure
when built with purpose, it becomes iconic.

Every great product starts with perspective
zooming out to design with vision.

Good design connects.
Great design builds trust across every touchpoint.

Where imagination meets intention—that’s where UX magic begins.

Design for all
because a truly great experience leaves no one behind.

About Sam


Passionate about creating user-centered products that deliver business value while enhancing people's interactions with technology. Proven ability to lead cross-functional teams, advocate for design thinking, and implement iterative design processes based on user feedback and testing.

Sameera Thilakasiri

Sameera Thilakasiri

Product Designer

I transform complexity into clarity. With 20 years of design mastery and a delectable decade crafting product experiences, I create digital solutions that don't just look beautiful, they change how people interact with technology.

Humanising Tech with Empathy & Experiment Driven Design.

My superpower? Taking million-data-point challenges and turning them into intuitive interfaces that your grandmother could navigate. From assisted living platforms processing real-time health data to enterprise expense systems that actually make sense, I bridge the gap between what technology can do and what humans need it to do.

I don't just design products. I architect experiences.

Every pixel serves a purpose. Every interaction tells a story. Every solution starts with deep empathy for the humans who will live with what I create. Whether it's helping elderly users maintain independence through smart technology or enabling businesses to streamline complex workflows, I believe great design should feel invisible—effortlessly guiding users toward their goals.

When I'm not simplifying the seemingly impossible, I'm mentoring the next generation of designers, establishing scalable design systems, and advocating for accessibility as a fundamental right, not an afterthought.

Ready to turn your complex challenge into someone's favorite digital experience?

Let's create something that matters.

User Research & Synthesis

Interaction Design

Usability Testing & Validation

Design Systems & Scalability

Accessibility & Inclusive Design

CSS, HTML

Object Oriented Programming

My way of working


My approach to turning complex problems into simple, impactful solutions, rooted in design thinking, double diamond, and design sprint methodologies.

Empathy Fuels Everything

Empathy Fuels Everything

Real problems start with real people. I listen deeply, design with heart, and make decisions rooted in empathy.

Comfortable in the Uncomfortable

Comfortable in the Uncomfortable

Ambiguity doesn’t scare me, it excites me. I treat change as fuel for creativity, not friction.

Fail. Learn. Repeat.

Fail. Learn. Repeat.

Failure isn't a flaw, it’s feedback. I iterate with intent, using each misstep to sharpen what comes next.

Clarity Through Complexity

Clarity Through Complexity

I untangle complexity to find the signal. My goal, make things feel simple, without dumbing them down.

Design is a Team Sport

Design is a Team Sport

I design in the open. Working closely with PMs, engineers, and stakeholders, I believe shared ownership builds stronger products.

Creative, Yet Systematic

Creative, Yet Systematic

I balance intuition with structure. Creativity lights the spark; systems scale the fire.

Business-Savvy Designer

Business-Savvy Designer

I design for people and performance. Every decision ties back to both user needs and business goals.

Business-Savvy Designer

Business-Savvy Designer

Curiosity shapes my craft. I draw from psychology, tech, and art to design with deeper perspective.

500

User Research Sessions Conducted

200

Cross-Functional Teams Led

150

Products/Features Shipped

1000

Usability Testing Hours

23

Years of Experience

What Colleagues Say


Feels the most authentic and humble while still being professional. It positions the recommendations as coming from meaningful working relationships rather than just endorsements.

Trusted By


A selection of brands I've had the privilege to design for, spanning startups to enterprise clients across various industries.